Kanye West's Yeezy 4 fashion show disaster (Video)

Kanye West  debuted his Yeezy Season 4 collection in elaborate style to kick off New York Fashion Week. But the models were not feeling it as some of them even fainted. Watch video after the cut

The hip hop icon, who has now successfully turned his hand at fashion, dreamed up a unique way to showcase his collection to an audience on Roosevelt Island on Wednesday, where he invited top editors, bloggers and social media stars to feast their eyes upon his latest creations.

But the unique display was hampered by reports that models were fainting and in desperate need of water as they were forced to stand in the baking heat without shade.

It has been reported that Kanye's show, which was held in the Franklin D. Roosevelt Four Freedoms Park kicked off over an hour and a half later than the original 3pm time – keeping everyone waiting in the 86 degree heat.



 

So he may have basically hired out an island for the extravagant show and chartered buses to transport guests to see the latest collection for Adidas.

But logistics to keep people hydrated and safe in the heat appeared questionable.

Models including Chanel Iman, Sophia Richie and Teyana Taylor all hit the runway for the major event, which saw them rock turtleneck dresses, trousers, jumpers and hoodies as well as boots like the clear heels that Kim Kardashian was rocking earlier this week.

When guests arrived to the Yeezy Season 4 show - which was also attended by Kendall Jenner, Kylie Jenner and her boyfriend Tyga - they were greeted by the sight of hundreds of models, dressed in neutral outfits, standing on the green in the middle of the runways.

Teyana Taylor was also part of the show, stunning in a black cut-out top and matching shorts whilst Kanye ended the show by walking down the runway to wave to his guests.

We have reached out to a representative from Adidas and Kanye West for a comment.