Sir
Richard Branson has complained about having to sell his US airline -
even though it will make him more than $786 million (£550 million). The
head of Virgin Group said that he felt ‘sadness’ after Virgin America
was bought by Alaska Airlines under a $2.6 billion deal (£1.8 billion).
The
companies put the transaction's value at about $4 billion, since Alaska
will also be taking on Virgin America's debt and aircraft operating
leases.
Despite
his massive windfall Sir Richard said that there was ‘nothing I could
do to stop it’ because he did not own enough shares with voting rights
in Virgin America.
The
$786 million payout is equivalent to one seventh of Sir Richard’s
entire $5.1 billion (£3.7 billion) fortune and will swell his coffers
considerably.
His
Virgin Group owns about 30 per cent of Virgin America after floating it
on the stock market in 2014 with a value of nearly $1 billion (£650
million.)
The takeover means that in just 18 months Sir Richard’s stake has more than doubled in value.
Nevertheless he used a lengthy post on the Virgin website to complain that it was not what he wanted.
With
a wistful tone, Sir Richard said that he started Virgin America in 2007
out of ‘frustration’ because flying in the US was an ‘awful
experience’.
He
said that he hoped to make flying ‘good again’ but now he was unable to
resist mergers between smaller airlines, a trend he said that ‘sadly
cannot be stopped’.
Sir
Richard wrote that back in 2007, 60 per cent of the US airline industry
was consolidated but now the four big American airlines control more
than 80 per cent of the US market.
He
wrote: ‘I would be lying if I didn’t admit sadness that our wonderful
airline is merging with another. Because I'm not American, the US
Department of Transportation stipulated I take some of my shares in
Virgin America as non-voting shares, reducing my influence over any
takeover.
‘So there was sadly nothing I could do to stop it’.
Sir
Richard said that Virgin America has ‘much more to do, more places to
go’ and that it wanted to make more ‘converts’ to its brand.
Sir
Richard’s tone may surprise some as Virgin America is far from the
first business that the 65-year-old entrepreneur has started and later
sold - or lost.
As
a music executive in the 1970s with Virgin Records he signed the Sex
Pistols and in the 1980s he bought Heaven, a gay nightclub in London.
Sir
Richard launched Virgin Atlantic Airways in 1984, shortly followed by
Virgin Mobile which he sold two decades later for £1 billion.
Sir Richard’s other ventures have included the short-lived Virgin Cola, Virgin Vodka and Virgin Comics.
His
main project now is Virgin Galactic, his ambitious plan to create
affordable space travel, which is draining millions of pounds before it
has even started flying passengers.
The
deal to buy Virgin America must be given approval by US regulators but
if gets the go ahead it will give Alaska Airlines control over what is
the ninth biggest airline by passenger numbers.
Virgin America controls about 1.5 per cent of domestic flight capacity compared with five per cent for Alaska.
Virgin
America Inc.'s stock jumped $15.15, or 39 per cent, to $54.05 in
pre-market trading Monday. Alaska Air Group Inc., shares fell $4.02, or
4.9 per cent, to $77.99 about an hour ahead the market open.
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