MultiChoice on Monday said that it would not effect a price increase on any of its DStv bouquets in April as usually done. It said, barring any further external economic shocks, it did not anticipate a price increase in 2016. The company stated this in a statement
it made available to our correspondent, saying that the subscribers, its
biggest asset, were suffering, thus it had absorbed some of the “pains”
associated with the rise in dollar exchange.
“It has been a tough year for
Multichoice Nigeria. Our markets have suffered because of commodity and
oil price weakness, coupled with the huge devaluation of local
currencies. Most of MultiChoice’s costs are incurred in dollars forcing
us to pass through price increases in 2015. Nevertheless, we continue to
take financial strain,” the statement read.
The Managing Director for MultiChoice Nigeria, John Ugbe, signed the statement.
“Subscribers are the reason why we
exist, so we commit to bring you the best possible content at the most
affordable price. We want you to have a great in home viewing experience
and the best local and international television entertainment,” it also
read.
“We started this journey last month when
we launched two new SuperSport channels in order to bring the English
Premier League, La Liga and the EURO 2016 tournament to DStv Compact
subscribers and we are not stopping there.
“This April, DStv channels will showcase
the best and latest upcoming new seasons of popular series including
the highly-anticipated Season 6 of Game of Thrones starting on M-Net
Edge, Express from the United States, along with the brand new
telenovela, Hush, on Africa Magic Showcase and The Voice: Nigeria,” the
statement read in part.
It added, “Subscribers will also be
spoilt for choice with a variety of local and international
entertainment shows available on their DStv bouquets including a new
telenovela on Zee World, East Meets West while a ‘Wedding Season’ film
marathon theme on Universal channel will warm viewers’ hearts with its
selection of romcom titles.
More themed film marathons await on
Studio Universal where ‘Manscape’, ‘April Fools’, ‘Getting Away With it’
and a Steven Spielberg marathon will provide plenty of laughs and
thrills.
“Hollywood’s glitz and glamourous stars
will be showcased on E! Entertainment with the return of #Richkids Of
Beverly Hills and the premier of LA Clippers Dance Squad. Get a front
row view of your favourite stars as they walk the red carpet at the
star-studded Black Girls Rock 2016 on BET and the 2016 MTV Movie Awards
on MTV Base.
Football fans on DStv Premium, Compact
Plus and Compact are also in for a treat with live EPL, La Liga and EURO
2016 tournament action on SS3, SS5, SS11 and SS12 with the Spanish side
gearing up to showcase the anticipated El Clasico match between
Barcelona and Real Madrid on April 3.”
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